According to a news article I just read, venture capital companies are seeing decrease in the funds individuals willing to invest in green business start ups. Several venture capital firms have cited the recession as well as a drop in oil prices. They say everyone is being tight with their money but the green business ventures are feeling it even more because fuel prices are down. Low fuel prices causes less griping about fuel costs, which in turn causes a lower demand for products like alternative and renewable energy. The demand is still here, but not as high as a year ago.
Was going green just a passing fad for businesses, or will the demand be back? What will bring the demand back?
**image courtesy of Flickr Creative Commons